Marketing Cloud can add parameters to email links automatically via Web Analytics Connector in Setup. To pass the email name as the utm_campaign value use:…
Tag: AMPscript
Working with Numbers and Dates in AMPScript
How to add rolling years to a chart image How to round 1.363636 to 1.4 Formatting the number as Decimal did not work because “The…
How to Show Conditional HTML Content with AMPscript
When migrating an email from Responsys to SFMC, there was a need to show table cells conditionally based on subscriber data. The original code had…
How to Show Conditional Content Blocks
Content blocks can be shown via an IF ELSE statement, but the trick is to store the block in a variable, and then render the…