Business Challenge An entertainment company runs a promotion every week. Within each promotion there are cash bonuses offered to different groups of customers. As the…
Open Time Email – Item Template Coding Tips
Marketing Cloud Personalization Sitemap Coding Tips
Marketing Influence on Revenue in Personalization
Notes on marketing attribution following the launch of an Einstein Recipe-driven cart recommendations campaign.
Key Takeaways from a Shopify Sitemap
In March I completed development of two sitemaps for a retail company involving four domains and two Shopify stores in one dataset. Here are my…